PROJECT:

FOREVER 21 X HONDA


WHEN: FEBRUARY 2019
TALENT: 21 SAVAGE, JUSTINE BITICON

INFLUENCER SEEDING, SOCIAL CONTENT CREATION, CO-BRANDED SOCIAL CONTEST WITH HONDA, “DROP THE PIN” HIGH-TRAFFIC IN STORE CONTEST


   
         

PROJECT:

FOREVER 21 X INTERNATIONAL WOMEN’S DAY


WHEN: FEBRUARY 2019
TALENT: NATTI NATASHA, ARI LENNOX, YUMI AOKI, BIA

COORDINATING #FOREVERFEMALE CAMPAIGN WITH #F21XMUSIC, DESIGNED SOCIAL + SITE CAMPAIGN CREATIVE, LED PARTNERED SOCIAL CONTEST WITH AFTERPAY, SOCIAL CONTENT WITH TALENT AT #FOREVERFEMALE EVENT FT. ARTIST PERFORMANCES + INFLUENCERS



        

PROJECT:

FOREVER 21 X USPS


WHEN: MARCH 2019

INFLUENCER SEEDING, SOCIAL CONTENT CREATION + ROLL OUT STRATEGY, ORGANIC VIRAL SOCIAL MOMENT - STARTING WITH @LILNASX’S TWEET



       
PROJECT:

FOREVER 21 X PEPSI


WHEN: APRIL 2019
TALENT: ALISON WONDERLAND

COORDINATING SOCIAL WITH ALISON WONDERLAND, INFLUENCER SEEDING, DIRECTING IN-STUDIO TRY-ON HAULS FOR SOCIAL, CONTENT STRATEGY FOR LAUNCH EVENT,



        

PROJECT:

FOREVER 21 X CHEETOS


WHEN: JUNE 2019
TALENT: JENNY69, NAVAROSE

INFLUENCER SEEDING TO TALENT ACROSS ALL COMMUNITIES (BEAUTY, ASMR, FOODIES, LATINX), SOCIAL CONTENT CREATION + ROLL OUT STRATEGY, ORGANIC VIRAL SOCIAL VOICE FOR TWITTER AND IG STORIES. COLLECTION SOLD OUT WITHIN 24 HOURS, WITH SALES ATTRIBUTED TO SOCIAL.